About
Us
Convinced that our clients deserve personalized attention and the best advisory services for their wealth, Principle Asset Management was developed to improve the proposal and the range of comprehensive financial solutions tailored to the needs and objectives of each client.
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We brought together in a new company more than a century of combined experience through the cohesion of talents and experts from two leading institutions in the financial business of investment banking, securities brokerage and wealth management: LW Investment Managers, headquartered in Miami and GPUS, a company related to Grupo Prival of Panama and Central America.
In this way, and with the support of a state-of-the-art custodian architecture, at Principle we use the experience and support of our team to make available fully customized financial instruments and vehicles to achieve alpha returns for HNW individuals, family offices and the investment experts who advise them.
Through this association of experts with extensive experience in the different ranges of the asset management business, we optimize our proposals, eliminating errors that we frequently detect in the financial advisory business: mispricing, returns from neglected or old-fashioned industries. At the same time, we dynamically search for new opportunities in new sectors that could add value to our clients' asset management.
We are experts and work daily in the markets we serve.
Our Story: A Combination of Talents
Combination of Talent
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Our Partners and Experts in the Creation of Principle Asset Management
The leaders of our firm, Principle Asset Management, who are also involved in the day-to-day creation and management of portfolios, combine the team of experts from Prival and LW Partners Group, with the objective of channeling their success stories and industry experiences to add value in our proposal of superior financial services for our select portfolio of clients.
Prival
Financial institution dedicated to Private Banking and Investment Banking services in Panama and Central America, formed by experts from different areas of the industry. Grupo Prival has a similar track record as a leading provider of private banking, investment banking and asset management services throughout its home region. Prival has US $4B in assets under management.
LW Partners Group
lwPartners is a financial group specializing in Latin America and focused on corporate clients, institutions and high net worth individuals. The firm's senior management has over 30 years of individual experience in portfolio management, trading and investment banking through all economic cycles. It currently manages over US$ 270 million in assets under management and assets under advisory, and over US$ 1 billion in annual trading volume and close working relationships with institutional investors dedicated to emerging markets.
Partners & Experts
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Local and international product offerings: we expand your investment possibilities and facilitate/enable you to achieve better and more stable returns.
We offer investment and execution strategies in global markets, carefully designed to adapt to the reality and financial goals of each of our clients and their portfolios. We have unmatched market knowledge in our home territories. At the same time, we recognize that capital requires security and strength, which comes from exposure to the world's most stable markets and best investment opportunities. Through our network of contacts, we offer a comprehensive platform to bring Financial Advisors to the Miami area and beyond.
Value Proposition
for our Clients: How Can We Help?
Value
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CRS Form
Customer Relationship Summary
May 30,2024
Welcy Capital Advisors, LLC (“us,” “we,” or the “Firm”), is an investment adviser registered with the Securities and Exchange Commission (“SEC”) and we provide advisory services rather than brokerage services. We feel it is important for you to understand how advisory and brokerage services and fees differ in order to determine which type of account is right for you. There are free and simple tools available to research firms and financial professionals at www.investor.gov/CRS which also provides educational materials about investment advisers, broker-dealers and investing.
Relationship and Services
What investment services and advice can you provide me? We offer discretionary and non-discretionary investment advice to retail investors through separately managed accounts. We customize the nature and scope of its services based on your financial condition, risk tolerance and goals. After defining your appropriate investment profile, the investment strategy is implemented through a combination of investment products (our services are not limited to a specific type of investment or product). Subject to your investment profile (and restrictions set by you, when applicable). If you open an advisory account with us, as part of our standard services we will monitor your investments on a continuous and ongoing basis, in accordance with the stated investment strategy. We impose a minimum account value of $250,000 and reserves the right to reduce or waive this minimum. We typically manage accounts on a discretionary basis, which means you allow us to buy and sell investments in your account without asking you in advance For non-discretionary accounts, you make the ultimate decision regarding the purchase or sale of investments and you have an unrestricted right to decline to implement any advice provided by us.
Conversation Starters: Given my financial situation, should I choose an investment advisory service? Why or why not? How will you choose investments to recommend to me? What is your relevant experience, including licenses, education and other qualifications? What do these qualifications mean?
For more detailed information about our advisory services, please see Items 4 and 7 of our Firm Brochure: https://adviserinfo.sec.gov/firm/summary/154782.
Fees, Cost, Conflicts and Standard of Conduct
What fees will I pay? Investment Management Fees are charged quarterly in advance or arrears based upon the average market value of all assets under management or advisement on the last day of each calendar month or quarter. The average market value will then be multiplied by the annual fee divided by four. Our management fees typically range from 0.5% and 2% of AUM annually.
In addition to, and exclusive of, our fees disclosed above, you will also be charged brokerage commissions, transaction fees, custodian fees and charges, and other costs and expenses related to your investment account and securities transactions. You should also be aware that we may invest or recommend exchange traded funds, private funds, and other companies/investments that may assess a management fee to investors and, in certain cases, may charge administrative, servicing and/or other fees, including performance fees. Any fees paid to such companies or their affiliates are separate and in addition to our advisory fees, which are disclosed in a fund’s prospectus.
You will pay fees and costs whether you make or lose money on your investments. Fees and costs will reduce any amount of money you make on your investments over time. Please make sure you understand what fees and costs you are paying.
Conversation Starters: Help me understand how these fees and costs might affect my investments. If I give you $10,000 to invest, how much will go to fees and costs, and how much will be invested for me?
For more detailed information about our fees and costs, please see Item 5 of our Firm Brochure: https://adviserinfo.sec.gov/firm/summary/154782.
What are your legal obligations to me when acting as my investment adviser? How else does your firm make money and what conflicts of interest do you have?
When we act as your investment adviser, we have to act in your best interest and not put our interest ahead of yours. At the same time, the way we make money creates some conflicts with your interests. You should understand and ask us about these conflicts because they can affect the investment advice we provide you. Here are some examples to help you understand what this means. We are paid a fee based on the total assets in your account. We have an incentive for you to maximize the total assets in your account either through investing with us or adding cash or other investments to your account. We also have an incentive to engage in transactions that result in higher total assets in your account. We, including our affiliates and financial professionals may earn higher fees, compensation, and other benefits when you invest in products, services or accounts that we (or one of our affiliates) advise or manage. As such, we have an incentive for you to select proprietary or affiliated products and services as it results in additional compensation for our Firm, our affiliates and/or your financial professional. We may receive Client referrals from affiliated third parties for your account(s). Referral fees are paid by us and not by the client and you are not charged management fees greater than fees we charge clients not referred by a broker-dealer. We may have an incentive to execute trades through a particular broker-dealer because of an affiliate arrangement or our financial professionals are registered with. We mitigate this incentive through a periodic best execution review and monitor recommendations that is in your best interest. We recommend broker dealers that provide additional compensation to our affiliate, Prival Securities, Inc. or our financial professionals registered with Amerant Investments, Inc. (“Amerant”). We have adopted policies and procedures reasonably designed to appropriately limit or mitigate conflicts of interest that arise.
Conversation Starters: How may these conflicts of interest affect me, and how will you address them?
For more detailed information about our conflicts of interest, please see Items 5, 6, 10, 12, 14 of our Firm Brochure: https://adviserinfo.sec.gov/firm/summary/154782.
How do your financial professionals make money? For advisory accounts, your financial professional is paid a percentage of the total assets under management. Your financial professional if a registered representative of Amerant will also receive a percentage of commissions, markup, or markdown on the purchase or sale of securities or other investment products. There is an incentive for your financial professional to recommend investment products, not necessarily based on your needs, but based on the compensation received. We are required to put your interest first as part of our fiduciary duty. We have implemented policies to mitigate this conflict.
Disciplinary History
Do you or your financial professionals have legal or disciplinary history?
Yes, our Firm. No, our Finance Professionals. Visit: http://www.investor.gov/crs for a free and simple search tool for information about us and your finance professional.
Conversation Starters: As a financial professional, do you have any disciplinary history? For what type of conduct?
Additional Information
You can find additional information about our investment advisory services and request a copy of the relationship summary at (786) 353-0036 or click the link provided https://adviserinfo.sec.gov/firm/summary/154782.
Conversation Starters: Who is my primary contact person? Is he or she a representative of an investment adviser or a broker-dealer? Who can I talk to if I have concerns about how this person is treating me?